This is why WAGNER WallPerfect W 665 has won the prestigious “Product of the Year” award in the DIY category in South Africa. With more than 5,000 South Africans voting on products, South Africa's leading market research firm A.C. Nielsen conducted the nation’s largest consumer survey on innovation with a representative sample of the South African population. Altogether 36 consumer products in different categories were rewarded for innovative achievements in the 2011 South African survey including products from Unilever, Nestle and Colgate-Palmolive.
“Product of the Year” (POTY) is the world’s largest consumer-voted award for product innovation. Established 25 years ago in France, POTY currently operates in 28 countries with the same purpose: Guide consumers to the best products in their market and reward manufacturers for quality and innovation.